The Associated Industries of Florida (AIF) Center for Political Strategy shared its initial findings on Wednesday of a Q1 2025 Statewide General Election Poll showing property insurance costs as a major issue for Floridians.
The AIF poll found property insurance costs at the top of mind for Florida voters at 33% followed by inflation at 21% and housing costs at 11%. The three issues were the only ones to break double digits.
Specifically, the analysis found five cost concerns for state voters.
- Property and Homeowner’s Insurance
- Groceries/Food
- Rent/Mortgage
- Healthcare Costs
- Auto Insurance
Good news for Florida Republicans, the study found the GOP with a 15-point (47-22%) edge over Democrats on the economy, an eighteen-point edge (39-21%) on reducing inflation/everyday costs, an eight-point lead (41-33%) on helping the middle class, a ten-point lead (42-32%) on education, and a ten-point edge (48-38%) on protecting personal freedoms.
State Republicans also bowed well on other issues, including with a candidate for state legislature over a Democratic opponent by a 7-point margin (48-41%).
At the top, President Donald Trump continues to earn high marks with Florida voters. The study found his job performance +7 points (53-46%) with 45% saying they “strongly approve” of his job performance.
It also maintained his strong approval with Hispanic males (55-45%) and nearly 40% of Black males.
According to the Florida Division of Elections, Republicans hold a 1.1 million voter registration margin over Democrats in the state. Independents also represent about 30% of Florida voters.
On more of a bipartisan note, the study found that 70% of Florida voters agree to protect Florida companies from frivolous lawsuits against predatory cyber security liability claims. That figure includes 80% of Republicans, 67% of Independents, and 58% of Democrats.
A plurality of voters also approve of getting rid of the business rent tax on Florida businesses by a 14-point margin (38-24%). Moreover, Republicans approve of the idea by 34 points (49-15%) while Independents side by 6 points (34-28%).
Business rent tax elimination is also supported across all income brackets (low/mid/high) by 14 to 16 points each.
